The power of a drop Fuchs Communication strategy Creative campaign Digital marketing Audiovisual Stand FUCHS, one of the world’s leading lubricant manufacturers, was looking to strengthen its brand recognition and that of its flagship product TITAN in the Spanish market, especially among automotive distributors and workshops. The challenge: to highlight its leadership and its long […]
Branding Brand strategyCorporate brandingVisual identityBrand storytellingCommunication COMPO EXPERT, a German multinational company specialised in plant nutrition for professional agriculture, needed to give visibility to its R&D department. At Eliptic, we proposed creating a specific brand, with its own style, voice, tone, logo, claim, storytelling and visual world. COMPO EXPERT had created an RDI department dedicated
