Horizons Optical NamingBrandingArt directionCommunicationDigital communicationAudiovisualRetail Design Horizons Optical, an innovation leader in the ophthalmic industry, developed a revolutionary technology:Mimesys®, a fully personalised and immersive visual diagnostic experience. The challenge: create a brand that captures not only the technological component of this innovation, but also its unique adaptability to each user. At Eliptic, we carried out […]
ALTTION Rebranding After more than 50 years of history, Soluciones Reunidas, an industrial maintenance services company, was facing a change in its business strategy. The aim was to bring together the seven business lines that make up the company in order to generate synergies and new commercial opportunities and to position the brand internationally. With
Synchropack Branding Synchropack is an international benchmark in the world of packaging, a specialist in the design and manufacture of automatic packaging solutions. Until now, its activity was segmented into two business areas, each with its own brand and headquarters: Synchro Pack, a packaging machine manufacturer in Spain, and Synchro Feed, which manufactured feeding lines
Building brand from brand Branding strategyCorporate brandingCreative campaignPhotographyEditorial designPackaging designCommunicationStand Multigraf is a benchmark company in the temporary and/or permanent POS sector. They have developed more than 30,000 projects for leading companies in the cosmetics, beauty, pharmaceutical, hardware and food sectors. But Multigraf goes far beyond production; it is a global partner that offers creative
Branding Corporate brandingEditorial design Galan, a leading manufacturer of twisting and winding machinery for yarns, twines and ropes, wanted a boost to its brand identity to reflect its leading position in the sector. To achieve this, we developed a particular identity and style, modern and fresh, that represented the essence of the brand. With a
